sales

how to win friends summary

How to Win Friends and Influence People

by Dale Carnegie
How to Win Friends and Influence People is a guide to getting along with others. Dale Carnegie says that people are "creatures of emotion" (not logic) that desire a feeling of importance. We can provide that feeling with our sincere enthusiasm, consideration, interest and appreciation.
Read

The 10X Rule

by Grant Cardone
The 10X Rule is about setting goals 10 times larger than before and working 10 times harder to reach them. Grant Cardone says achieving success always takes far more effort, time and money than we predict. So we must be prepared to face problems, challenges and resistance.
Read

The Psychology of Selling

by Brian Tracy
The Psychology of Selling is a classic business book that is a must-read for sales professionals. Brian Tracy shares many practical tips for how to get more appointments, what to say during sales presentations, and the best ways to close the sale.
Read

Influence

by Robert Cialdini
Influence is about six principles of persuasion useful for sales, marketing and negotiation. Professor Robert Cialdini says certain triggers can influence human decisions almost automatically. The six principles are: reciprocity, consistency, social proof, liking, authority and scarcity.
Read

Never Split the Difference

by Chris Voss
Never Split the Difference shows how to win negotiations and communicate more influentially. Chris Voss perfected his techniques over 25 years at the FBI, negotiating with kidnappers and terrorists. He says we should work with emotions not just reason, demonstrate empathy, use open-ended questions and educate ourselves about cognitive biases.
Read

Contagious

by Jonah Berger
Contagious shows how entrepreneurs and marketers can make their content more viral and products more shareable. Jonah Berger simplified years of his research into six principles of contagiousness which are: social currency, triggers, emotion, public, practical value and stories.
Read
attention importance boy

Pre-Suasion

by Robert Cialdini
Pre-Suasion shows a new side of influence. It's about everything that happens BEFORE you ask someone to say yes to your proposal. Professor Robert Cialdini has distilled hundreds of scientific studies to prove that how you FRAME a message from the beginning is crucial to its success.
Read

The Art of The Deal

by Donald Trump
The Art of The Deal is not a how-to book. You get an inside look at big deals Donald Trump made in the 1980s building his empire, including Trump Tower. Whether you love or hate Trump, you'll learn a lot about sales, publicity and negotiation.
Read
reading and growing man

The Prosperous Coach

by Steve Chandler
The Prosperous Coach will help you create a coaching business that is profitable AND fulfilling. You'll learn how to create clients through giving a powerful experience of coaching. Steve and Rich also share their best tips to become disciplined, charge higher fees and sell with confidence.
Read
Menu

Sorry, some features are only for GrowthPLUS Members!

Try 1 month for $1