product management Book Summaries

Zero to One is about the future of technology and a guide for startup business founders. Peter Thiel is a billionaire entrepreneur and investor that has many unconventional ideas. He says entrepreneurs should avoid competition and instead build (legal) monopolies selling a product that is completely new.

Hooked shows how to create digital products that are engaging, compelling and habit-forming. Nir Eyal reveals how big tech companies like Google, Twitter and Facebook keep us coming back to their apps over and over again. His "Hooked Model" has 4 steps: trigger, action, variable reward and investment.

The Lean Startup shows how to achieve business success by learning what customers want fast. Eric Ries explains how to launch a minimum viable product, why you should ignore vanity metrics, and how to use 'split-testing' to avoid wasting years of your life building a product nobody wants.