Fast Food Nation (2001) reveals how big fast food companies reshaped America in pursuit of profit. Eric Schlosser shows how marketing aimed at kids created an explosion of obesity, how big corporations have eliminated many small farmers, and why meatpacking plants can be extremely unsafe and unclean workplaces.
The True Believer was written over 60 years ago, but it is still frighteningly relevant and accurate today. From Christianity to National Socialism, Eric Hoffer shows how all mass movements are similar. People join movements because of personal feelings of inadequacy or failure, to escape their seemingly powerless individual self.
Propaganda is controlling how the public SEES a business, group or idea. Edward Bernays says understanding propaganda will help you better understand democracy and human nature. And you'll learn to USE propaganda to spread your ideas and build a professional reputation to attract more business.
